Oben Electric’s SaluteAtSignal Turns Red Signals into Moments of Respect for B’loreTraffic Police

Oben Electric, India’s fastest-growing R&D-driven electric motorcycle manufacturer, marked National Road Safety Month with a city-led initiative titled #SaluteAtSignal, honouring the Bengaluru Traffic Police, the frontline force that silently maintains safety, order, and movement across one of India’s most traffic-intensive urban road networks. 

Conducted across some of Bengaluru’s most demanding traffic junctions over a week, the initiative sought to shift public attention from congestion and impatience to the human effort behind traffic management. At every red signal, the initiative prompted commuters to look up, take note, and acknowledge the officers who quietly manage the city’s traffic for long hours each day.

Bengaluru’s rapid urban growth has placed sustained pressure on its traffic infrastructure, with traffic police personnel routinely managing high-density intersections for eight hours a day under challenging conditions. #SaluteAtSignal was conceived with a simple yet powerful objective: to honour traffic police officers who uphold road discipline and safety every day, and to foster greater empathy and responsibility among everyday commuters.

The initiative was implemented at Sony Signal, Koramangala, and Vydehi Signal, Whitefield, two of the city’s busiest intersections handling tens of thousands of vehicles daily. During peak evening hours between 6 pm and 9 pm, commuters were invited through brief public announcements to participate in a coordinated red-signal tribute by switching on their parking or hazard lights for a few seconds, refraining from honking, and remaining stationary. The result was a rare, calm collective pause at high-pressure junctions, a visible, shared acknowledgement of the officers on duty.

At Sony Signal, Koramangala, the initiative recognised Shanoor Nadaf (PC 15996) from the Adugodi Traffic Police Station. With nine years of service, he manages traffic for nearly eight hours daily, including close to five peak hours, at an intersection that handles close to one lakh vehicles per shift, making it among central Bengaluru’s most demanding traffic points. Similarly, at Vydehi Signal, Whitefield, Sangamesh Desai (PC 18308) was honoured for his nine years of service with the Bengaluru Traffic Police. On duty for eight hours daily, he manages peak traffic for almost eight hours and oversees approximately 15,000 vehicles per shift at one of Whitefield’s most critical junctions.

To deepen public awareness, informational boards installed at each signal displayed the officer’s name, designation, years of service, duty hours, peak hours handled, and the average number of vehicles managed per shift. These details offered commuters a tangible perspective on the scale, responsibility, and endurance required to keep city traffic moving safely. Over the course of the week, thousands of commuters participated in the initiative across both junctions.

Safety and responsible urban mobility remain central to Oben Electric’s philosophy. Designed, developed, and manufactured in-house at its 3.5-acre Bengaluru facility, the company’s electric motorcycles and critical EV components are engineered with a strong focus on reliability and safety for everyday city commuting. Oben Electric’s patented LFP battery technology is built for enhanced safety, longer life, and dependable urban performance, while its Rorr series, including the Rorr, Rorr EZ, and Rorr EZ Sigma is purpose-built for Indian city conditions.

With a growing presence across 85+ showrooms in over 70+ cities and plans to expand to 150 exclusive showrooms and service centres by March 2026, Oben Electric continues to advance safer and more sustainable mobility nationwide. #SaluteAtSignal extends this commitment beyond vehicles and technology, recognising the people and systems that uphold road safety every day, and reminding the city that safety begins with respect.

About Oben Electric:  

Oben Electric is an R&D-driven electric motorcycle organization founded in August 2020 that specializes in designing, developing, and manufacturing performance electric motorcycles and all its critical EV components in-house, here in India. The company operates a 3.5-acre manufacturing facility in Bengaluru with an annual production capacity of 1 lakh units. Backed by a team of passionate technologists with over 25 years of collective hands-on experience in EV R&D, Oben Electric is driven by the vision of “Design in India for the World”.  

The company has been at the forefront of transforming the electric two-wheeler landscape in India by introducing several groundbreaking initiatives. Oben Electric pioneers the use of advanced battery chemistry, such as LFP, in electric two-wheelers, offering enhanced safety, longer range, and cleaner operation compared to other widely used battery chemistries. Additionally, the company holds more than 25 patents for its proprietary technology and EV components.  

As an early entrant in the electric motorcycle market, Oben Electric is leading the adoption of electric motorcycles in India, which happens to be the world’s largest motorcycle market. The company aims to become the largest electric motorcycle OEM globally and their vision is to revolutionize the industry by providing cutting-edge electric mobility solutions that cater to the diverse needs of riders.