Under this initiative, the company will hand over a special green helmet along with a personal message from the company acknowledging the contribution the customer has made to the environment. In order to help the government in the fight against air pollution, Hero Electric is addressing the pressing issue of bad air quality in the Indian cities with its extensive program #CodeGreen.

The company, in the past, have also run many projects to sensitize public on ill effects of air pollution. In the last Odd-Even campaign. more than 100 Hero Electric Scooters were deployed to give 18000 plus free rides to customers to communicate the importance of electric mobility in reducing air pollution.

According to the company, the recent campaign of giveaway masks at high visibility points to create awareness and garner public opinion on combating air pollution was also well received.

In line with the recent odd-even scheme in Delhi, electric two-wheeler manufacturer Hero Electric on Monday has announced a new initiative, under their campaign, CodeGreen.

Under this initiative, the company will hand over a special green helmet along with a personal message from the company acknowledging the contribution the customer has made to the environment.

The company intends to use the green helmet riders as ambassadors to further drive the message that everyone deserves to breathe in clean air including the future generations, Hero Electric said in a statement.