e-Ks initiatives is to create and disseminate real time farming information through animation clips on Mobile/Tablets/PCs. Small and marginal farmers can access this service through an applet that can be installed on basic mobile phones or tablets in a cost-effective manner. It offers a gateway to solutions for farmers who can find solutions for specific farm-related queries. The output of this initiative is user-friendly access to relevant information in audio, picture and text format, as well as the facility of live conferencing with experts and viewing live auctions in mandis, among others.

e-Krishak Sahyogi has been envisaged to address the problem of accessibility of useful and timely information by small and marginal farmers. This is an applet on tab offering gateway to solution of farm-specific queries of small farmers. Farmers can learn cropping techniques with modern technologies using high definition 3-D animation videos or multimedia slideshow videos. Also, they can access other relevant and timely information in the audio, pictures and text format. Besides, farmers can also do live conferencing with experts and can watch live auctioning of vegetables in mandis by using tablets with data access through 3G technology. This initiative helps saving their time as well as cost of travelling and enables them to exchange information on real time basis.

This is a modest effort by Indian Society of Agribusiness Professionals. ISAP is carrying out this pilot of e-krishaksahyogi in Jaipur district of Rajasthan, where it is working with 5000 vegetable growers. For this, ISAP has been actively supported by Wireless Reach Initiative of Qualcomm. Qualcomm’s Wireless Reach Initiative is a strategic program that brings wireless technology to underserved communities globally. Wireless Reach Initiative has 88 projects in various stages of development in 34 countries.